This waterside district will bring an eclectic mix of business, residential, independent retail, leisure, arts and culture in an historic surrounding revitalised in the run up to Hull becoming the UK City of Culture.
Initial phase incorporates 20,000+ sq ft of refurbished retail and leisure space along Humber Street and Pier Street.
The time is now to capture local entrepreneurial spirit and drive for growth, trade, jobs, tourism and leisure in a city that will be alive with activity for years to come.
At its heart will be the Fruit Market, an £80m urban regeneration project that is the most significant the city centre has seen.
The Fruit Market will be a place for everyone to be part of, mornings to evenings, seven days a week - a new place to live, work and play. A place for all.
This vibrant and cultural quarter will become a warm, welcoming and friendly home, an ambitious, creative and entrepreneurial place to work and a modern, eye-catching destination, all built on one of the most historic and unique parts of the city.
With a cultural and business renaissance, Humber Street will become the heartbeat to a diverse and stimulating area already in transition.
Disused warehouses and cobbled streets transformed to make way for independent retail, galleries, delis, restaurants and boutiques all within easy reach of Hull’s historic Old Town, Marina, The Deep and the city centre.
With the inevitable wave of tourism, a calendar full of world-class events and the city’s unbridled push for investment, the Fruit Market and Humber Street will take centre stage.